A practical look at personalisation.
In every job that must be done, there is an element of fun. You find the fun, and SNAP! The job’s a game.
David takes a fun, gamified look at how to (finally) personalise. From the learnings of hundreds of interviews for his book – The Person in Personalisation – as well as the application he’s seen on his travels, whilst also sharing tenuous parallels between Mary Poppins.
English Session | Simultaneous Translation in Romanian Available
