{"id":25601,"date":"2020-07-29T08:27:32","date_gmt":"2020-07-29T05:27:32","guid":{"rendered":"https:\/\/2024.gpec.ro\/happening\/logistica-si-curierat-in-e-commerce\/"},"modified":"2024-07-27T14:36:12","modified_gmt":"2024-07-27T11:36:12","slug":"laboratorul-de-digital-marketing-cum-se-construieste-o-strategie-de-marketing-online-pas-cu-pas-2","status":"publish","type":"happening","link":"https:\/\/2024.gpec.ro\/en\/happening\/laboratorul-de-digital-marketing-cum-se-construieste-o-strategie-de-marketing-online-pas-cu-pas-2\/","title":{"rendered":"Laboratorul de Digital Marketing: Cum se construie\u0219te o strategie de marketing online pas cu pas"},"content":{"rendered":"<div class=\"HContentText\">\n<ul>\n<li>Cum \u0219i cu ce instrumente putem afla informa\u021bii despre audien\u021b\u0103, concuren\u021b\u0103 \u0219i businessul propriu \u00een digital;<\/li>\n<li>Tips &amp; tricks pentru bannere \u0219i crea\u021bii care adun\u0103 click-uri \u0219i engagement;<\/li>\n<li>Sfaturi pentru Landing Page-uri de Campanie care aduc rezultate;<\/li>\n<li>Targetarea eficient\u0103 a campaniei \u2013 sfaturi pentru targetare cu rezultate pentru Google, YouTube, Meta \u0219i TikTok Ads, at\u00e2t pentru B2B, c\u00e2t \u0219i pentru B2C;<\/li>\n<li>Arhitectura funnel-ului de marketing \u00een campanii \u2013 g\u00e2ndirea posibilelor scenarii;<\/li>\n<li>Calculul bugetelor necesare pentru fiecare canal de marketing \u0219i tip de campanie \u0219i estimarea rezultatelor posibile.<\/li>\n<\/ul>\n<\/div>\n","protected":false},"featured_media":48226,"menu_order":188,"template":"","product_cat":[99],"class_list":["post-25601","happening","type-happening","status-publish","has-post-thumbnail","hentry","product_cat-29-aug-scoala-de-vara-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/25601"}],"collection":[{"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/happening"}],"about":[{"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/types\/happening"}],"version-history":[{"count":4,"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/25601\/revisions"}],"predecessor-version":[{"id":58719,"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/25601\/revisions\/58719"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/media\/48226"}],"wp:attachment":[{"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/media?parent=25601"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/2024.gpec.ro\/en\/wp-json\/wp\/v2\/product_cat?post=25601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}